This article become my favourite on in these days.

A lot of messages are well written by the writer John H. Ostdick.

Here is the link.

http://www.successmagazine.com/steve-jobs-master-of-innovation/PARA...

very good one and please read it. It will worth your time.

messages from the article

2010 data

In January, Apple sold its 250 millionth iPod;

Jobs’ self-proclaimed “mobile-devices” company now has 284 retail stores that attracted 50 million visitors in the fourth quarter of 2009 alone;

its “apps” store offers more than 140,000 software applications for its mobile products (more than 3 billion downloaded in the store’s first 18 months of operation);

Apple revenue makes it a more than $50 billion company.

In February, the company announced that its iTunes store recorded its 10 billionth song download .

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Those are staggering numbers for a company started by two smart, scruffy Northern California kids in their 20s who lacked any business training or college degrees.

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His fierce determination and pursuit of product perfection is etched in the company’s DNA. “We’re on the face of the Earth to make great products,” Apple chief operating officer Tim Cook said during a 2009 earnings conference call.

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his now well-cited pitch in wooing Pepsi executive John Sculley to join Apple as president and chief executive officer in 1983:

“Do you want to sell sugar water for the rest of your life or do you want to come with me and change the world?”

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“[We] cleared out the cobwebs and said, ‘Let’s stop looking backward here,’ ” Jobs explained at the 2007 conference. “It’s all about what happens tomorrow. Because you can’t look back and say, ‘Well, gosh, you know, I wish I hadn’t gotten fired, I wish I was there, I wish this, I wish that.’ It doesn’t matter. Let’s go invent tomorrow rather than worrying about what happened yesterday.”

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“If you look at the reason that the iPod exists, and Apple's in themarketplace, it's because these really great Japanese consumer electronics companies who kind of own the portable music market... couldn’t do the appropriate software, couldn’t conceive of and implement the appropriate software,” Jobs has said. “Because an iPod’s really just software. It’s software in the iPod itself, it’s software on the PC or the Mac, and it’s software in the cloud for the store. It’s in a beautiful box, but it’s software.”

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